Tiramisú
House
LOGO + LABEL
Visual identity and packaging design developed for Tiramisú House, a dessert shop based in Barcelona inspired by the idea of “brightening up your day” through accessible and high-quality tiramisu experiences.
CONTEXT
The project involved creating a playful and contemporary brand identity capable of communicating the artisanal quality of the products while maintaining strong product recognition across retail and hospitality applications.
The visual system needed to feel approachable, memorable and flexible enough to adapt across storefront graphics, packaging labels and branded communication materials.
DESIGN APPROACH
The visual direction focused on combining contemporary café aesthetics with references to artisanal Italian dessert culture through clean typography, handwritten elements and bold flavour-based colour coding.
A flexible visual system was developed to create consistency across storefront applications, packaging and communication materials while balancing simplicity, warmth and product visibility.
ROLE
Visual Identity Design
Logo Design
Packaging Design
Label System Development
Typography & Layout
Brand Communication
photo credit: Dayra Le Royal @leroyal.photo
